Global Communication with Business Management

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https://www.uea.ac.uk/course/undergraduate/ba-global-communication-with-business-management-with-a-year-abroad

BA (Hons) Global Communication with Business Management with a Year Abroad 2027/28 | UEA

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Media, Language and Communication StudiesBA (Hons) Global Communication with Business Management with a Year Abroad

Key details

AwardDegree of Bachelor of Arts

UCAS Course CodeQ9NA

Typical OfferBBB

Contextual OfferBCC

Course Length4 years

Course Start DateSeptember 2027

Course options

BA (Hons) Global Communication with Business Management with a Foundation Year

BA (Hons) Global Communication with Business Management

BA (Hons) Global Communication with Business Management (Final Year Entry)

BA (Hons) Global Communication with Business Management with a Placement Year

Other Start DatesSelect a start dateSeptember 2025September 2026View Course

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Other Start DatesSelect a start dateSeptember 2025September 2026View CourseStatutory Information

Top 20 in the UK for Business and ManagementGuardian University Guide 2023

In the UK for Media and Film StudiesGuardian University Guide 2023

Of graduates go on to work and/or study within 15 months after the courseGraduate Outcome Survey 2020

Course Overview

Why Global Communication with Business Management with a Year Abroad at UEA?

This course combines intercultural communication, global media, and business management.

If you’re interested in how communication works across cultures and how global businesses operate, this course is for you.

Why choose UEA?

Communicate. Connect. Grow: Strengthen your communication skills while discovering what truly matters to you. Connect better. Communicate better. Become better

Unlock the power of culture: Understand how values, behaviours and identity shape business success. Learn to navigate it with confidence

Think globally: Learn through real‑world challenges that sharpen your intercultural insight and impact

What is BA Global Communication with Business Management with a Year Abroad?

The BA Global Communication with Business Management will help shape you as future intercultural global leader. Learn how to communicate effectively across cultural and linguistic boundaries, developing strong intercultural communication skills.

You’ll build a solid grounding in business, marketing, and management, gaining practical organisational and analytical abilities. You'll develop through practical opportunities, project management, leadership, and interpersonal skills through both taught modules and community engagement.

Optional language learning further strengthens your linguistic competence and global awareness. An optional semester abroad deepens your adaptability, cultural intelligence, and confidence in international environments.

Languages and Communication Studies at UEA

Find out more about studying Languages and Communication Studies at UEA, and browse our other courses.Find out more

Year Abroad

This four-year version of the course gives you the opportunity to spend the third year of your degree studying with one of UEA's many partner institutions across the globe, which offers teaching in your subject and in English. Destinations range from Japan to Hong Kong, Australia, Europe, Latin America, and Canada and the USA.

Studying Abroad gives you the opportunity to broaden your academic and social horizons, giving you opportunities to develop your confidence and communication skills, while bringing a unique element to your CV that will help you stand out to prospective employers. Availability at our partner institutions does vary from year to year and we always recommend you bring an open mind about your destination preference. You'll also need to meet certain academic progression requirements (scoring an aggregate of 55% in your first- and second-year assessments). If for this or for any other reason you were to decide you were unable to spend your third year abroad, you can transfer to a three-year version of your degree at any time.

For further details, visit the Study Abroad section of our website.

Career Pathways

With a BA Global Communication with Business Management with a Year Abroad degree, you could launch a career in:

Marketing and communications officer: The course equips you with a strong understanding of marketing, communication strategy, and global business practices, making you well‑prepared for roles that require crafting messages for diverse audiences

Public relations (PR) and media relations roles: Because you study media, online communication, and global media systems, you develop the skills needed to manage public messaging, media relations, and organisational reputation

Social media manager / social media executive: This degree gives you a strong foundation in online media, journalism, social media, and digital communication, all of which are core to social media management roles

Community manager for global brands: Community managers need to understand cultural nuance, online group dynamics, and global audience behaviour, all of which are strengthened by the programme’s emphasis on intercultural interaction and communication barriers

HR business partner / employee engagement officer: Understanding how global businesses manage workforces with differing languages, values, and practices directly aligns with relationship‑centred roles in HR

Career Support

Throughout your degree you'll be supported by UEA’s Careers Central, with a wide range of resources to help you to shape your profile for success after university. Within the School of Media, Language and Communication Studies, we'll also look to support your career development with an extensive programme of industry speakers, Alumni panels, mentoring, short courses on AI literacy and career confidence, and assessments designed to help you reflect on your own skills development. Our annual Industry Week in spring brings together the opportunity to immerse yourself in a range of events, working with leaders in industry, specialists in career guidance, and the opportunity to learn new skills to help you succeed in your journey after your degree.

Additional support is available from UEA Career Central.

After the Course

With this degree, you’ll be equipped to enter a whole host of career sectors, both in the UK and abroad. These include tourism, hospitality and leisure, human resources, marketing, sales, business, international banking, media, the civil service, local government and administration, teaching and education, international trade and business, journalism, arts administration, relationship management and customer services.

Alternatively, you could continue your studies with a Master’s degree such as our MA in Global Intercultural Communication or MA in Applied Translation Studies, or an MBA. To get your career off to the best start, our Careers Service run an annual Arts and Humanities events programme. This includes alumni-led presentations and workshops across a range of sectors, including charities, politics and government, writing and communications, and museums and heritage.

Study and Modules

Year 1Year 2Year AbroadYear 4

Structure

A combination of core and optional modules will give you a solid foundation in intercultural communication and business management. You’ll be introduced to the constantly changing world of business management, and to methods that help you investigate language, media, and culture. You’ll also be able to choose from optional modules to learn about digital media industries and cultures, explore the importance of humanitarian communication, or work on an applied business project.

Compulsory Modules

UNDERSTANDING THE BUSINESS ENVIRONMENT

INTRODUCTION TO LANGUAGE AND COMMUNICATION STUDIES

MEDIA REPRESENTATION IN A GLOBAL CONTEXT

LANGUAGE, CULTURE AND IDENTITY

INTRODUCTION TO WORLD LANGUAGES AND CULTURES

Optional A Modules (Credits: 20)

MEDIA INDUSTRIES

THEORISING MEDIA AND DIGITAL CULTURE

HUMANITARIAN COMMUNICATION: MEDIA, CRISIS AND SOLIDARITY

APPLIED BUSINESS PROJECT

DIGITAL MEDIA: CONCEPTS, TECHNOLOGIES & CULTURES

INTRODUCTION TO POLITICAL COMMUNICATION

Important Information

Whilst the University will make every effort to offer the modules listed, changes may sometimes be made arising from the annual monitoring, review and update of modules. Where this activity leads to significant (but not minor) changes to programmes and their constituent modules, the University will endeavour to consult with students and others. It is also possible that the University may not be able to offer a module for reasons outside of its control, such as the illness of a member of staff. In some cases optional modules can have limited places available and so you may be asked to make additional module choices in the event you do not gain a place on your first choice. Where this is the case, the University will inform students.

In your second year, you’ll begin the process of specialisation. Core modules will enable you to continue to develop as a global citizen and intercultural communicator, applying your skills to practical projects and enhancing your employability while also gaining a deeper understanding of the way intercultural communication is shaped by media, international corporations, and political ideologies.

In your business modules, you'll choose from topics on management and organisation or principles of marketing. You’ll also develop expertise in the areas that interest you most in intercultural communication, choosing from modules in global cultures, language and society and digital media. Via these modules, you’ll continue to refine your mediation skills and intercultural awareness. You can also choose to study a language. You might even elect to spend your spring semester abroad.

GLOBAL COMMUNICATION IN PRACTICE

GLOBAL COMMUNICATION: CONCEPTS AND APPROACHES

MANAGEMENT AND ORGANISATIONS

PRINCIPLES OF MARKETING

Optional B Modules (Min Credits: 0, Max Credits: 40)

UNDERSTANDING SECOND LANGUAGE TEACHING (LEVEL 5)

LATIN AMERICA AND THE WORLD

TECHNOLOGICAL TOOLS FOR MEDIA ACCESSIBILITY (LEVEL 5)

ENVIRONMENT, HARM AND SOCIETY

LGBT AND BEYOND: SEXUAL CULTURES, QUEER IDENTITIES, AND THE POLITICS OF DESIRE

GENDER AND POWER

DIGITAL MEDIA AND SOCIETY

MEDIA, COMMUNICATION AND SOCIAL CHANGE

Optional C Modules (Min Credits: 0, Max Credits: 40)

LCS SEMESTER ABROAD MODULE

CRISIS, CULTURE, AND CLICKS ¿ NAVIGATING PUBLIC RELATIONS IN A DIGITAL WORLD

ARTS AND HUMANITIES PLACEMENT MODULE

APPROACHES AND PRACTICE IN DIGITAL MEDIA

ASIAN FILM AND DIGITAL CULTURE

THE MEDIA AND IDENTITY

FILM AND VIDEO PRODUCTION

JAPANESE POPULAR CULTURE AND MEDIA

Optional D Modules (Min Credits: 0, Max Credits: 40)

INTERMEDIATE FRENCH I - A2+ CEFR

BEGINNERS' FRENCH I - A1 CEFR (SPRING START)

INTERMEDIATE GERMAN I - A2 CEFR

BEGINNERS' ARABIC II

BEGINNERS' FRENCH II - A2 CEFR

BEGINNERS' JAPANESE I

BEGINNERS' ARABIC I

BEGINNERS RUSSIAN I (SPRING START)

BEGINNERS' ITALIAN II - A2 CEFR

INTRODUCTION TO BRITISH SIGN LANGUAGE I

BEGINNERS' SPANISH II - A2 CEFR

BEGINNERS' CHINESE I

BEGINNERS' FRENCH I - A1 CEFR

BEGINNERS' RUSSIAN I - A1 CEFR

BEGINNERS' GERMAN I - A1.1 CEFR

BEGINNERS' GERMAN I (SPRING START) - A1 CEFR

ADVANCED ENGLISH II - B2 CEFR

BEGINNERS' JAPANESE II

BEGINNERS' SPANISH I - A1 CEFR

BEGINNERS' ARABIC I (SPRING START)

BEGINNERS' RUSSIAN II - A2 CEFR

INTRODUCTION TO BRITISH SIGN LANGUAGE II

INTERMEDIATE GERMAN II - B1 CEFR

BEGINNERS' JAPANESE I (SPRING START)

INTERMEDIATE FRENCH II - B1 CEFR

BEGINNERS' ITALIAN I - A1 CEFR

INTRODUCTION TO BRITISH SIGN LANGUAGE I (SPRING START)

BEGINNERS' SPANISH I - A1 CEFR (SPRING START)

INTERMEDIATE SPANISH II B1 CEFR

BEGINNERS' GERMAN II - A1.2 CEFR

ADVANCED ENGLISH I

BEGINNERS' CHINESE II

INTERMEDIATE SPANISH I - A2+ CEFR

On this course, you'll spend your third year studying abroad at one of our many partner institutions across the globe. This is a brilliant opportunity to experience living in another country to see how your subject and others are studied there, develop greater confidence and enhanced communication skills, and gain experiences that’ll help your CV stand out to employers.

Check out our Study Abroad pages to learn more.

ARTS AND HUMANITIES YEAR ABROAD MODULE

In your final year, you’ll examine the complexity of intercultural business encounters, taking away skills that you can apply in real-world contexts. In a module designed to develop your leadership skills, you’ll assess specific issues of global concern and use the range of skills you’ve acquired throughout your degree to suggest solutions. At the same time, you’ll continue to specialise with a range of optional modules. At this stage of your degree, options will include topics in business ethics, marketing communications, brand management, as well as modules in digital media. You may also choose to develop your research skills by writing a dissertation under expert supervision.

INTERCULTURAL BUSINESS COMMUNICATION

GLOBAL INTERCULTURAL LEADERSHIP

BUSINESS ETHICS

STRATEGIC BRAND MANAGEMENT

EMPLOYABILITY, CREATIVITY AND PERSONAL DEVELOPMENT

MARKETING COMMUNICATIONS

Optional B Modules (Min Credits: 20, Max Credits: 40)

TRANSLATION AND MEDIA IN A GLOBALISED WORLD (LEVEL 6)

RESEARCHING MEDIA INDUSTRIES AND CREATIVE SECTORS IN CONTEXT

INVESTIGATING MEDIA AUDIENCES AND USERS

CRITICAL APPROACHES TO DIGITAL MEDIA IN THE AI AGE

WE'RE HERE, WE'RE QUEER: GLOBAL SEXUALITIES AND CONTEMPORARY QUEER CULTURES

TECHNOLOGICAL TOOLS FOR MEDIA ACCESSIBILITY (LEVEL 6)

UNDERSTANDING SECOND LANGUAGE TEACHING (LEVEL 6)

DECOLONIAL KNOWLEDGE PRODUCTION

POLITICS AND FOREIGN POLICY OF THE INDO-PACIFIC

GENDER AND TELEVISION

Optional C Modules (Min Credits: 20, Max Credits: 40)

MULTICULTURALISM

MEDIA, CULTURE AND LEARNING

CELEBRITY: FROM STARS TO INFLUENCERS

DIGITAL STORYTELLING

MAKING DIGITAL MEDIA

DISSERTATION IN MEDIA, LANGUAGE AND COMMUNICATION STUDIES

SCREENING CRISIS: FILM, MEDIA AND SOCIAL CHANGE

Teaching and Learning, and Assessment

Teaching and Learning

Throughout the Global Communication with Business Management degree, you learn from experts in business, language, and intercultural communication, developing a strong understanding of global business, marketing, and cross‑cultural communication. Teaching is delivered through lectures, interactive seminars, workshops, oral classes, and guided self‑study, with growing opportunities for small‑group learning as you progress.

As you move from foundational study in year one to greater specialisation in years two and four, you explore how global communication is shaped by media, corporations, and political ideologies, while building research, writing, presentation, and analytical skills. You also develop project management, leadership, and interpersonal capabilities through practical projects, collaborations with local businesses, schools, and charities, and (if chosen) an optional semester abroad or language study in Arabic, BSL, Chinese, or German. In your final year, you engage with advanced case studies, real‑world global issues, and applied leadership tasks, with the option to produce an independent dissertation under expert supervision.

Assessment

Assessment is varied across the three years and designed to build your confidence, skills, and readiness for professional environments. In year one, you’ll complete case study reports, group projects, and written and spoken coursework to establish a strong foundation in intercultural communication and business management. You'll also learn more about intercultural competencies, ready to enhance these over the rest of your degree.

In year two, assessments broaden to include essays, reports, presentations, marketing exams, group work, and applied management scenarios, reflecting your growing specialisation and practical application of knowledge.

By year four, after you return from your year abroad, you'll undertake a wide range of advanced assessments linked to your chosen modules, such as essays, presentations, a case study on intercultural communication in a business setting, a global leadership research project, and specialised tasks like business ethics reports, entrepreneurial proposals, or brand analysis and relaunch strategies. Those opting for a dissertation complete an extended independent research project, developing depth of expertise in a topic of their choice.

Entry Requirements

UKInternational

This course is open to

UK and International fee-paying students. Choose UK or International above to see relevant information. The entry point is in September each year.

We welcome and value a wide range of qualifications, and we recognise that some students might take a mixture of different qualifications. We have listed typical examples that we accept for entry.

You should hold or be working towards the specified English and Mathematics requirements and one of the examples of typical entry qualifications listed below. If your qualifications aren’t listed, or if you are taking a combination of qualifications that isn’t specified, please contact Admissions.

English and Mathematics

All applicants must hold or be working towards GCSEs in English Language and Mathematics at minimum grade C or grade 4

In place of Mathematics GCSE we can also consider Functional Skills Level 2 Mathematics

We accept a wide range of English Language qualifications, please see our English Language equivalencies page.

Contextual Offers

UEA are committed to ensuring that Higher Education is accessible to all, regardless of their background or experiences. One of the ways we do this is through our contextual admissions schemes(opens in a new window).

Typical UK Entry Requirements

A levels

Contextual offer: BCC

Contextual offer: DMM

BTEC in Public Services, Uniformed Services and Business Administration are all excluded from our BTEC offers

Combinations of BTEC and A levels

Access to HE Diploma

Access to Humanities & Social Sciences pathway. Pass the Access to HE Diploma with Merit in 45 credits at Level 3.

Contextual offer: Access to Humanities Pathway. Pass the Access to HE Diploma with Merit in 30 credits at Level 3 and Pass in 15 credits at Level 3.

T levels

Obtain an overall Merit.

Foundation Year Options

If you do not meet the academic requirements for direct entry, you may be interested in one of our Foundation Year programmes such as Global Communication with Business Management with a Foundation Year.

Further Examples of Typical Entry Requirements

International Baccalaureate

31 points overall.

Irish Leaving Certificate

2 subjects at H2, 4 subjects at H3

Scottish Highers

AABBB or above.

A combination of Advanced Highers and Highers may be acceptable.

Scottish Advanced Highers

CCC or above

Deferred Entry

We welcome applications from students who have already taken or intend to take a gap year. We believe that a year between school and university can be of substantial benefit. You are advised to indicate your reason for wishing to defer entry on your UCAS application.

Admissions Policy

Our Admissions Policy(opens in a new window) applies to the admissions of all undergraduate applicants.

Progression

Once enrolled onto a course at UEA, your progression and continuation (which may include eligibility for study abroad, overseas experience, placement or year in industry opportunities) is contingent on meeting the assessment requirements which are relevant to the course on which you are enrolled.

Typical International Entry Requirements

We accept many international qualifications for entry to this course. For specific details about your country, view our information for International Students(opens in a new window).

UEA International Study Centre

If you do not meet the academic and/or English language requirements for direct entry our partner, UEA International Study Centre offers progression on to this undergraduate degree upon successful completion of a preparation programme. Depending on your interests, and your qualifications you can take a variety of routes to this degree.

English Foreign Language

Applications from students whose first language is not English are welcome. We require evidence of proficiency in English (including writing, speaking, listening and reading):

IELTS: 6.0 overall (minimum 5.5 in all components)

We also accept a number of other English language tests. Review our English Language Equivalencies(opens in a new window) for a list of example qualifications that we may accept to meet this requirement.

If you do not yet meet the English language requirements for this course, UEA International Study Centre offer a variety of English language programmes which are designed to help you develop the English skills necessary for successful undergraduate study: (opens in a new window)

(opens in a new window)English language at UEA International Study Centre

Book a visit to discover more

Fees and Funding

Tuition fees for the Academic Year 2027/28 are:

UK Students: £10,050

International Students: £24,250

We estimate living expenses at £1,171 per month.

Further Information on tuition fees can be found here(opens in a new window).

Scholarships and Bursaries

We are committed to ensuring that costs do not act as a barrier to those aspiring to come to a world leading university and have developed a funding package to reward those with excellent qualifications and assist those from lower income backgrounds. View our range of Scholarships(opens in a new window) for eligibility, details of how to apply and closing dates.

Course Related Costs

Please see Additional Course Fees for details of course-related costs.

How to Apply

Apply for this course through the Universities and Colleges Admissions Services (UCAS), using UCAS Hub.

UCAS Hub is a secure online application system that allows you to apply for full-time undergraduate courses at universities and colleges in the United Kingdom.

Your application does not have to be completed all at once. Register or sign in to UCAS to get started. (opens in a new window)

Once you submit your completed application, UCAS will process it and send it to your chosen universities and colleges.

The Institution code for the University of East Anglia is E14.

View our guide to applying through UCAS for useful tips, key dates and further information:

How to apply through UCAS(opens in a new window)

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