Fashion Marketing

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https://www.ucas.com/explore/courses/de27ef1c-61af-48a6-b1fc-e73494b07115/fashion-marketing?studyYear=2027

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# Fashion Marketing

University of Huddersfield

* Bachelor of Arts (with Honours)

* 3 to 4 years

* Full-Time

* 20 September 2027

* Undergraduate

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## Course options

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## Course summary

Fashion Marketing at Huddersfield is designed for students who are passionate about fashion and interested in how it is promoted, communicated, and consumed. The course focuses on the creative and strategic side of the side of the fashion industry giving you the skills and knowledge needed to build brands, connect with audiences, and develop effective marketing campaigns across digital and physical platforms.

Throughout the course, you will explore key areas of fashion marketing including branding, digital marketing, social media strategy, trend forecasting, styling, event planning, and creative direction. You will work on practical projects that respond to real industry briefs, helping you understand how fashion products and ideas are developed, communicated, and positioned within the market.

Collaboration is central to the course, and you will have opportunities to work with students from fashion design, photography, film, and music, reflecting the interdisciplinary nature of the creative industries.

Why Study Fashion Marketing BA(Hons) at University of Huddersfield?

You will develop your own professional identity and personal brand, producing a portfolio of marketing projects that showcase your creativity, strategic thinking, and industry awareness. Teaching is delivered by industry-experienced staff, supported by technical teams, within the purpose-built Barbara Hepworth Building. Here, you will have access to professional studios, digital facilities, and collaborative creative spaces that support experimentation and innovation.

The course places strong emphasis on real-world experience through live briefs, competitions, and industry engagement. Previous students have worked on projects with brands such as Shein, Patrick and Something Wicked, gaining valuable hands-on experience and insight into current industry practice.

By the end of the course, you will graduate confident, industry-aware, and equipped with a strong portfolio, ready to pursue a career in fashion marketing, branding, advertising, PR, creative direction, or event management.

Professional Bodies

At Huddersfield, you’ll study the Global Professional Award alongside your degree† so that you can gain valuable qualities and experiences that could help you to get the career you want, no matter what your field of study is.

†full-time, undergraduate first degrees with a minimum duration of three years. This does not include postgraduate, foundation, top-up, accelerated or apprenticeship degrees.

Why Huddersfield?

Huddersfield’s vibrant and friendly campus is a great place from which to study, while the town itself offers lots to see and do, with good transport links in and around the area.

## Modules

#### Course Modules

In the first year of study, modules include:

• Materials Processes and Practices

• Content Creation

• Fashion Marketing Practice

• Fashion Marketing Fundamentals

• Sustainable Principles

To see the full range of modules and descriptions please visit our website. The module information is in the ‘Course details’ section of our course page.

### Assessment method

All our courses give you an overview of:

• contact time with your tutor

• time spent on independent study

• how you will be taught, assessed, and receive feedback

Take a look at the Teaching and Assessment information on our course page.

## Ways to study this course

#### Campuses

* Main Site

#### Study options

* Bachelor of Arts (with Honours) • Full-Time • Placement (optional) • 3 to 4 Years

#### Start dates

## Apply by

13 January 2027

This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.

## Application codes

Course code:

Institution code:

Campus name:

Points of Entry:

Year 1, 2, 3

University of Huddersfield has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.

See why these ratings were awarded

What does this TEF outcome mean?

## How to apply

### Apply by

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

### Application codes

### Points of entry

The following entry points are available for this course:

* Year 1

* Year 2

* Year 3

## Open days

## Chat to student ambassadors

Discover what it's like to study Fashion Marketing at University of Huddersfield: insights on the course, making friends, personal statement tips, uni prep, and recommended books, podcasts, and videos.

POWERED BY

* * * * ## Entry requirements

### Typical qualification requirements

UCAS Tariff

from a combination of Level 3 qualifications.

Access to HE Diploma

Merit: 45

or above.

International Baccalaureate Diploma Programme

120-104 UCAS tariff points from International Baccalaureate qualifications.

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

Merit in UAL Level 3 Extended Diploma.

Merit in RSL Level 3 Extended Diploma.

Pass in Diploma Foundation Studies in Art and Design combined with A Level or BTEC qualifications, to total an equivalent of 120-104 UCAS tariff points.

The University accepts a wide range of Level 3 qualifications for entry to undergraduate courses. Entry requirements vary by course, so applicants should always check the specific requirements for their chosen course. Other suitable experience or qualifications may be considered. For further information, please see the University’s Undergraduate Entry Requirements.

If you do not have the appropriate qualifications for direct entry to this degree you may be able to apply to our Art, Design and Architecture Foundation Pathway Degree - https://courses.hud.ac.uk/2027-28/undergraduate/art-design-and-architecture-foundation-pathway-degree/

Entry requirements for students joining after Year 1: Please contact the Student Recruitment Team at study@hud.ac.uk for more information. https://www.hud.ac.uk/undergraduate/how-to-apply/entry-requirements/

### English language requirements

If your first language is not English, you will need to meet the minimum requirements of an English Language qualification. The minimum for IELTS is 6.0 overall with no element lower than 5.5, or equivalent.https://www.hud.ac.uk/international/courses-and-entry-requirements/international-entry-requirements/

### Contextual admissions

Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.

Our offer-making is transparent, consistent, and equitable.

Whilst we don’t make contextual offers (a reduced points or grades offer based on personal circumstances), we do offer a variety of fairer access opportunities and support.

Learn more on the University of Huddersfield website

## Historical entry grades data

This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more ).

It is designed to support your research but does not guarantee whether you will or won't get a place.

Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

### Not enough data available

We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more .

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## Historical entry grades report

This report uses your grades to show how students with similar results have done when applying to this course in the past. Sometimes, there isn’t data for every possible set of grades. When that happens, universities and colleges occasionally fill in the gaps for sets of grades that are typically accepted.

## Fees and funding

### Tuition fees

### Per year tuition fees

Location | Fee | Year

England, Scotland, Wales, Northern Ireland, Channel Islands & Republic of Ireland | £10050

EU & International | £17600*

* This is a provisional fee and subject to change.

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

### Additional fee information

The tuition fee for full-time, undergraduate students is £10,050.

This information is for Home students applying to study at the University of Huddersfield in the academic year 2027/28.

International students fees are still to be confirmed and they are currently based on 26/27 fees, these will be updated as soon as possible.

Please note that tuition fees for subsequent years may rise in line with inflation (RPI-X) and/or Government policy.

From January 2027 the UK government is launching a new student funding system for people starting university education. For detailed information please visit our website.

Please email the Student Finance Office (sfo@hud.ac.uk) or call 01484 472210 for more information about fees and finance.

### Sponsorship information

#### Scholarships and bursaries - Undergraduate

Please see our website for further information.

## Course contact details

### Student Recruitment Team

study@hud.ac.uk

### Main UG and PGT Contact

contacthud@hud.ac.uk

## University of Huddersfield

Queensgate

Huddersfield

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